Salesforce announced this morning that it will acquire data visualization platform Tableau for an all-stock deal valued at $15.7 billion. This was a huge jump on Tableau’s market cap, which was at a $10.79B valuation by the close of trading on Friday.

With this acquisition, Tableau Class A and B shares will be exchanged for 1.103 shares of Salesforce common stock.

But surely we aren’t the only ones interested in how Tableau has been represented in the world of ETFs. In order to dive into Tableau’s ETF ownership, we used the reverse ticker lookup function in the ETFLogic Insights platform and the unique corporate insights report which we provide as a part of our corporate data suite.

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As we can see, 69 ETFs have positions of Tableau, totaling $357.6m. For a major tech platform, this seems to be an under-representation compared to its competitors. Below are also the top 5 names with Tableau holdings.

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This table is also interactive and includes all 69 ETFs with Tableau holdings.

In order to dive even deeper into ETF ownership, we looked at a report from our corporate insights suite.

Overall, we found Tableau was under-represented in ETFs. Only 35% of Tableau stock is held in smart-beta names – versus 42% for peers. What’s also notable is that Tableau is only listed in a small number of thematic ETFs – which is surprising given its unique position in the tech space.

To receive the full investor insights report for Tableau, or to get more information on the implications of what this acquisition will do for Salesforce stock and its passive ownership by ETFs, please fill out the form below.

Scott McKenna

Scott McKenna

Sales & Marketing Director